London, UK, November 15, – Novidea, the global InsurTech and creator of the data-driven, cloud-native insurance platform that enables brokers, agents, and MGAs to reduce costs and drive growth across the entire distribution lifecycle, announces the new addition of Matt Richards as Head of UK Delivery.

In his new role, Matt has overall responsibility for UK customer deliveries to ensure that Novidea consistently exceeds customer requirements – as well as its own high standards – for excellence in service and delivery for its insurance platform. Matt will also develop the UK team and delivery partners to ensure the business continues to scale on demand and to help streamline operational processes.

Commenting on the appointment, Ben Potts, UK MD of Novidea, said: “At Novidea, we are bringing in top talent to support our London market and UK regional customers. Matt brings a wealth of experience to ensure the smooth running of our project delivery and the implementation of our data-driven, cloud-native insurance platform, which is s enabling our customers to transform and digitise their businesses.”

Matt is a specialist in Client Delivery, Project Management, and Account Management, having previously worked as Professional Services Director at Eurobase, an international software and service provider. Before this, he worked NIIT (Room Solutions) as a senior project manager.

The appointment follows a series of others at Novidea, including Peter Gregory from SSP Worldwide, Paul Richmond, previously at broker Price Forbes, and insurance IT firm DXC, Tom McFarland, formerly of AON and Sequel.

Matt commented on his appointment, saying: “Novidea is on a fast track to success. Its data-driven platform is transformational for businesses looking for the most effective ways to remain competitive as the industry starts to truly embrace digitalisation.”

Novidea’s insurance distribution platform is built on Salesforce and was created specifically for the global insurance market, including brokers, MGAs, and coverholders. The end-to-end platform turns data into actionable insights, with real-time visibility across the business, with powerful analytics tools to drive more sales and improve customer relationships.